In recent years land promotion agreements, also known as planning promotion agreements, have become an increasingly popular option for landowners. Typically this is where a Promoter agrees to attempt to secure planning consent on a piece of land and then market it for sale on the open market in exchange for a percentage of the final sale figure.

Many promotion agreements are between a landowner and a developer, but this makes little sense to us. Developers will always seek to secure land for as little as possible whereas the landowner obviously wants to maximise its price. 

Land Sales Support approach promotion agreements as a genuine partnership with both parties seeking the same outcome. We are happy to consider an agreement on any parcel of land if the landowner is not keen to take on the risk and costs associated with applying for planning permission.